Campaign Metrics
Web analytics data is classically presented in dashboards that can be personalized by user persona, date range, and other features. Data is broken down into categories, like:
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Did you know there is often capping with accurate data reporting? This means once your website traffic attains a certain limit, the data then becomes a guess instead of facts. This is where tools, such as, Google Analytics becomes tremendously limited and benefits with their GA360 Premium suite.
Web analytics data is classically presented in dashboards that can be personalized by user persona, date range, and other features. Data is broken down into categories, like:
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For a website to be successful, you must treat it as a constant conversation between you and your visitors. Knowing where your visitors are located, how they find your website, what content tactics resonate with them and which services or products they are considering, is a critical starting point for that conversation and gives way to a wealth of opportunities to engage, attract, and convert those unknown visitors into leads and further into loyal customers.
Statistically, less than 2 percent of your site visitors engage with you while 98 percent remain anonymous. Considering the substantial investment you've made in creating and marketing your website, wouldn't it be perfect if you had the chance of converting everybody with a gist of interest? Through website visitor tracking, track and identify anonymous leads visiting your website so you can reach out to them before your competition.
Click fraud is a growing problem for any business running digital advertising campaigns on Google Adwords or Bing Ads, with a whopping 25% of ad clicks having fraudulent value in 2018. That's almost a quarter of your digital marketing expenses being lost to clicks by click farms, bots, and competitors. Decrease your paid traffic expenses by up to 25% by detecting click fraud and reporting it to your ad network.
Stay in the loop without even logging in to Statreports. Seo Services In Uk let you set mobile and email notifications for when an interested visitor returns to your site. Personalized email reports can be configured to send you daily, weekly or monthly stats. And when you're on the roll, checking in on your latest blog post is only a tap away.
This event is activated when the user clicks on a button or link you’ve detailed, for example on a CTA (Call To Action). This is one of the most crucial metrics when it comes to website optimisation. It demonstrates that the page you show to your visitors is sufficiently good to convince them to continue to another chunk of content or your offer is good enough to engage a purchase.
This is the step before click-event happens. Does the visitor examine the exact content you intended to show them or they’ve bounced prior to it? Maybe the offer or product is good, but they simply do not get to the right place.
This is a useful aspect of the watch event and implies if you have video content on your website. With these event in place, you can observe how much of your visitors watch and play your content and how long their interest is held in the content.